View Brand Manager Jobs

Senior Brand Manager - leading FMCG organisation
Michael Page

Sydney, North Shore & Northern Beaches, Full Time 11 May, 2012

Full accountability for local brand worth $60m

Job Category: Marketing

Product Manager Knees
Michael Page

Sydney, North Shore & Northern Beaches, Full Time 11 May, 2012

Exciting role with a progressive healthcare company. Must have experience in hip and knee portfolio

Job Category: Marketing

Brand Manager *Exciting Cosmetics Portfolio*
Michael Page

Sydney, All Sydney, Full Time 08 May, 2012

Enjoy complete ownership of two major portfolios in this vibrant and growing business

Job Category: Marketing

Marketing Manager
Cadden Crowe

Melbourne, CBD & Inner Suburbs, Full Time 07 May, 2012

Brand Marketing

Job Category: Marketing

Brand Manager
Michael Page

Melbourne, All Melbourne, Full Time 01 May, 2012

Autonomous brand management role that reports directly to the Marketing GM. Take this leading product portfolio to the next level.

Job Category: Marketing

Community Manager - Trendy Corporate Mens Clothing Label
Curran + Associates

Sydney, CBD, Inner West & Eastern Suburbs, Full Time 27 Apr, 2012

You will cultivate and engage a strong online community for this men's fashion label.

Job Category: Marketing

1 2 3 Displaying page 3 of 3, items 21 to 26 of 26.

Marketing

People employed in marketing concern themselves with market segments, which are large groups of consumers defined by income, ethnicity, age, or a number of other factors.
Ultimately marketing wants to know which market segments will buy their company's products and how best to sell those products to their target market
Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (base management).
Marketers depend on market research, both formal and informal, to determine what consumers want and what they are willing to pay for it.
Marketing’s primary aim is generating a competitive advantage relative to its competitors.
Other tasks include identifying and analysing an organisation's strengths and weaknesses, and responding to opportunities and threats in the marketing environment
make decisions regarding products, such as choosing labels or packaging as well as work on developing new products
make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing
develop plans for advertising, sales promotion, public relations, personal selling and sales management